The FORUM Conference: Is Fractional The Way Forwards For The Shared Ownership Market?
November 20, 2009 by The Forum · Leave a Comment
The upcoming timeshare and fractional ownership business conference in London, aptly named The FORUM (9-10 December 2009), will take on a series of debates between panel experts and the audience of 200 industry professionals.
One of the main questions this year has been the rapid increase in positive media focus around fractional ownership products, in particular property related. There are however, many views on where this product sits in relation to a wider industry, is it a traditional property product, or part of the shared ownership industry – as both styles exist, how will this be translated to consumers, who have heard the term fractional ownership but as yet are widely uneducated about its benefits.
The session “Is fractional the way forwards for the shared ownership market? “ is a must see for all timeshare and fractional property developers and will ask pertinent questions such as, Is fractional the way forwards? How much fractional inventory is really being sold out there? Is there any real difference between fractional and timeshare? What is the appetite for one versus the other in the market and how will this change in 2010? Whose responsibility is it to correctly educate consumers? Is fractional ownership an affluent only product, or could it become mass market? What selling methods are proving most effective? What are the key ingredients for a successful fractional property development?
Hear from experts from the pure Fractional side, from the timeshare side and from those selling both – what is the future of shared ownership and which horse should you back?
Don’t miss this session and many others, visit http://www.perspectivemagazine.com/forum for more information on sessions, speakers, sponsors and to book remaining tickets subject to availability.
About The FORUM Conference
The FORUM Conference is being hosted by Generator Systems and Perspective Magazine, supported by RCI, Interval International, Worldwide Timeshare Hypermarket, Howard Kennedy, Connex and Life Rich Real Estate. The FORUM is an innovative shared ownership industry event that draws from the experience and knowledge of more than 25 industry experts from Europe, USA, Asia, South Africa & Mexico. A combination of veterans and exciting newcomers, inspiring guest speakers and moderators will take a look at the difficulties of the past year, but then look forward to new opportunities, legal and financial hurdles, the need to adapt and the desire for change, new sales and marketing techniques and most importantly try to answer and suggest solutions to questions from the interactive audience of industry professionals.
For more information visit www.perspectivemagazine.com/forum
About Generator Systems
Generator Systems Ltd, with its European Head Office in the UK, is the global leader in integrating technology into the sales process within the leisure real estate marketplace. Working with sales teams in the timeshare, fractional, condo and whole ownership sales sectors, Generator has multi-award winning installations in over 70 sales decks, working with over 1,000 sales people across 6 continents and translated in 11 languages.
For more information email sales@generator-systems.com or call +44 (0) 1604 825540
About Perspective International
Perspective Magazine is the most read independent B2B publication for the shared ownership industry globally, offering exclusive interviews, news and reviews on all aspects of timeshare, fractional ownership, private residence clubs and resort real estate. Winner of two Innovative Marketing Awards and Media Sponsor of 18 major industry conventions around the globe with official distribution to all delegates at each event just adds to the highly targeted print and online subscription base of more than 20,600 industry professionals and the additional online exposure offered through its network of news and press release sites.
For more information visit http://www.perspectivemagazine.com, call +1 407-792-2343 (USA) or +44 191 250 3501 (UK) or visit our online media centre at http://www.perspectiverates.com
Tagged: conference, Generator Systems, perspective magazine, The Forum
Date: 9-10 December 2009
Venue: Sofitel London Heathrow Hotel
